To pop a balloon is a dream of every kid. The sound is great and pieces of rubber flying all around. A balloon has also a very good surface for writing something with a marker or a highlighter. So MTV presented an ad idea using all these great balloon opportunities. They took hundreds of them, drove images on each, then popped them fast (with a sharp object) and videotaped that. This is what they got!
Stopmotion video for Dutch artists Kraak & Smaak (which means “Crunch and Taste”) overlays the background with a simple, but clever gimmick – a flipbook for animating the foreground elements. Nice way how to catch a moment and make them flow like river.