Newspapers Are Still Useful. The creators of the Newsday iOS app use a clever bit of anti-marketing to promote their app.
Using the new Prius iPhone App, users can see their drawings created on the iPhone displayed on the Reuters digital billboard in Times Square October 26 to 28. The Prius Experience App has four modes – including “Draw,” the one showcased here – to help educate and entertain iPhone™ users interested in learning more about the EPA-rated 50 MPG 2010 Toyota Prius hybrid. For more information, go to the Prius Facebook fan site.