TV commercial based on the original T-shirt War concept for McDonalds and CocaCola.

Making of

Credits

McDonalds Corporation
The Coca-Cola Company
Executive Producers: Rhett & Link
Director, DP, and Editor: Joe Penna
Senior Creative Director: Mark Carlson
Senior Director of Marketing: Steve Reiff
Art Direction, Design, and Sound efx: Billy Reid
Music: Rhett & Link
Line Producer: John Gomez
Technical Advisor: Todd Dressel
Makeup: Kathy Wallace
Production Assistants: Lynn Erhorn, Derrick Green and Karl Cross

The wall-painted animation by BLU. An unscientific point of view on the beginning and evolution of life … and how it could probably end.

Direction and animation by BLU.
Production and distribution by ARTSH.
Sountrack by Andrea Martignoni.

Samsung gives famous historic Dutch building a new dimension with 3D Projection. Samsung was the first to introduce a large-scale commercial 3D-Outdoor projection in the Netherlands, at the Beurs van Berlage in Amsterdam. The public was able to view the addition of a new dimension to this historic building. On the adjacent square, visitors are able to try out the new Samsung 3D LED TVs, and are offered a chance to win one of their own every night.

YouTube 3D Game

Agencies: Starcom & MUSE Amsterdam

I recently found myself wondering what a video game might look like in the form of a stop motion animation. While a normal person’s response to such a question would of course be “who gives a shit?” I possess few of the qualities typically associated with normalcy and was irrevocably compelled to find out. This is the result.

Alex Varanese

A San Francisco-based artist characterized by an unhealthy fixation on red and a style that mixes 2D, 3D and typography in ways that he’d like to think are highly original but probably aren’t in the grand scheme of things.

Client: Olympus
Brand: Olympus PEN
Agency: DSG
Production Company: Big Fish
Director: Flo&Pete

Another Pen story from Olympus

In this spot from CHE Melbourne the new Mazda2 is the compact city car with all the best things in one place. The looks for the high street, performance for the wide open road, economy that is kind on your credit card and dependability you can build your life around.

Making of

Client: Mazda Australia
Agency: CHE Melbourne
Production Company: Fin Design
Directors: Christoph Allend & Mike O’Hare
Creative Director: Mike O’Hare
Art Director & Copywriter: Team Mazda
Agency Producer: Georgina Toole
Music + Sound Production: Elliot Wheeler, Turning Studio
Country: Australia

Advertising Agency: TRIS3CT, USA
Creative Directors: Aaron Noffsinger, John Kistner
Copywriter: Dave Wasserman
Producer: Michael Antonucci
Account: Michael Hirsh
Chief Creative Officer: Paul Kuzma
Production Company: Bent Image Lab
Directors: Nando Costa, David Daniels
Executive Producer: Ray Di Carlo
Senior Producer: Tsui Ling Toomer
Producer: Mark Axton
Coordinator: Chris Barber
Storyboard Artist: Dan Schaefer
Principal Animators: Eric Scheur, John Lally
Additional Animators: Aja Bogdanoff
Stopmo Director of Photography: Dan Ackerman
Stopmo Animator: Eric Urban
Art Department Coordinator: Evan Stewart
CG Crew: Fred Ruff (TD)
Modeling/Lighting/Rendering: Stef Kofman (TD), Galen Beals, Shirak Agresta, Josh Cox, Eric Durante
2D Graphics Artists: Dave Manuel, Traci Cook, Ken Nguyen
Post/VFX: Bent Image Lab
Visual Effects/Compositing Supervisor: Randall Wakerlin
After Effects Composite Artists: Orland Nutt, Sean Saul
Editorial Co: Bent Image Lab
Editorial Supervisor: Jeff Dawson
Editor: Jeff Dawson
Assistant Editor: Ben Blankenship
Telecine: Downstream Digital
Colorist: Jim Barrett
Sound Design: Deaf Dog Music
Music: John Ovnik
Aired: September 2009

The idea of the campaign is to take a category that people care very little about and inject it with emotional meaning. Typically, white-good manufacturers talked about features like cooking temperatures, sizes and capacity. Instead we wanted to talk about what these objects help the consumer to deliver. Fun mealtimes, family warmth, magical moments with friends. These are the real end benefits. It was about shifting the conversation from things the consumer doesn’t care about to those things they do.

Agency: Lowe Brindfors
Executive Creative Director: Basil Mina
Creative Directors: Steven Hanratty, Hakan Fagerstedt
Writer: Steven Hanratty
Art Director: Hakan Fagerstedt
Exec Producer (Agency): Mark Baughen
Account Directors: Peter Preisler, David Boscawen
Strategic Planning: Annika Rehn, Bert Moore

Director: Mehdi Norowzian
Production Company: Joy @ RSA
Producer: Chris McBride

Editor: Alex Hagon
Editorial: Arcade Edit

Visual Effects: Smoke and Mirrors
Flame operator: John Berridge

Music: “Roll The Dice”
Artist : Sara Schiralli

Honest directed and animated this short using Google maps images.