• 27.07.2010
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  • Bickov

Sony Nex 5: A Little Professional

Sony Nex 5: A Little Professional (Press)

Sony Nex 5: A Little Professional (Sport)

Sony Nex 5: A Little Professional (Fashion)

This campaign sees professional photographers positioned to take a shot holding a large
SLR camera that has been replaced by a Sony compact camera.

Advertising Agency: Saatchi & Saatchi, Sydney, Australia
Creative Director: Steve Back
Art Director: Nils Eberhardt
Copywriter: Steve May
Art Director: Justin Carew
Photographer: Andreas Bommert
Retoucher: Marc Sterne
Published: 2010