As a matter of fact, youngsters are the main consumers of energy drinks, and a vast majority of them nowadays know of the Super Mario Bros game. Be it on Dendy, Sega or other game consoles. An energy drink producing company has come up with this original idea to augment the design of the can.
The text on the can says: “Super Mario Power-Up” with Mario depicted on it in a jump. This is an undeniable reference to people falling asleep and in a need of a real boost. With such a design the drink may give a psychological boost as well, make you grow and literally break bricks!